The platform launches Creator Fast Track to lure bloggers from TikTok, YouTube and Instagram with quick access to monetization and increased reach.
Competition for content authors is reaching a new level: Facebook not only updated the record for payments, but also began to actually “subsidize” the transition of bloggers from other platforms.
The new Creator Fast Track program allows you to immediately earn and scale your audience without the usual restrictions. This is a signal that the fight for creators is becoming a key strategy for social networks, Dengi.ua writes with reference to Itechua. The PromPolitInform portal informs.
At the same time, the company revealed financial figures: in 2025, creators earned almost $ 3 billion on Facebook. This is 35% more than a year earlier, and a record result for the platform.
How Facebook is trying to lure creators
The new program is primarily aimed at bloggers who already have an audience on other social networks – such as Instagram, TikTok or YouTube.
Instead of starting development from scratch, participants will be able to immediately scale the reach of their video formats (Reels), gain subscribers faster and receive a fixed payment for the first three months.
How much can you earn
The terms of the program depend on the size of the author’s audience:
from 100 thousand subscribers – up to $ 1,000 per month
from 1 million subscribers – up to $ 3,000 per month
In addition, participants receive instant access to Facebook’s monetization tools without having to meet the platform’s standard requirements – for example, regarding the minimum number of subscribers.
This means that even after completing participation in Creator Fast Track, creators will be able to continue earning from content.
Earlier it was reported that according to the results of 2025, the leaders in brand value growth were technology giants, among which Microsoft and Nvidia took the first places.
In addition, it became known that since the beginning of 2026, the state budget of Ukraine has already received more than UAH 4.2 billion of the so-called “Google tax”.
